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By Edward Baker

This consultant teaches the reader how you can promote themselves and their publication so that it will get in print. utilizing revenues recommendations taken from different industries, it demonstrates how the author can aim and marketplace their publication within the aggressive enterprise of publishing.

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Treat the whole exercise like a sort of date. Your prospect has to fall in love with you a little, so pay attention to details. " Carry some perfume or aftershave, along with tooth brush and breath freshener. If you’re a smoker, don’t! Avoid cigarette smoke beforehand and don’t light up unless your prospect offers to do so first. Looking sharp has additional benefits besides reassuring your prospect. As the expression goes, if you look good, you’ll feel good. The added confidence that this part of your preparations will bring is going to come in useful when you actually start to sell.

If you go in low you’ll come out lower, so start with a higher figure and allow yourself to be "beaten" down. That way you both win. Not all companies offer advances. e. if no one else wants the product. Accept this in the knowledge that you have achieved publication, and in the knowledge that you will do better next time. Chapter Seven Work in Progress Production is not the application of tools to materials, but logic to work. the question is, what are we busy about? Henry David Thoreau. Carry On Selling The sales process is a bit like painting the Forth Bridge - by the time that you’ve reached the end, the first bit needs painting again.

Most rejections that you receive will carry a company logo and then, in bold letters, the name of your submission. Cut these out and paste them in a book somewhere. Your title, appearing in lots and lots of different styles, will take on a certain reality. You’re halfway there already - keep going! Picture This... Visualisation - creating images of things that you want to happen in order to influence the real world is a technique used in sport, health and a whole host of other areas. The principle is as old as cave art and as new as pop psychology - any differences are mere window dressing.

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